April 2024 Drama Actor Brand Reputation 1st place: Kim Soo-hyun, 2nd place Cha Eun-woo, 3rd place Moon Sang-min

2024-04-10 23:41:03

The Korea Corporate Reputation Research Institute announced the results of big data analysis of brand reputation of drama actors in April 2024.

Cha Eun-woo's brand ranked 2nd to 5th with 4,421,563 points, Moon Sang-min's brand with 2,443,068 points, Kim Ji-won's brand with 2,362,540 points, and Kim Nam-joo's brand with 1,720,024 points.

Looking at the detailed analysis, brand consumption fell by 22.05%, brand issues fell by 13.83%, brand communication fell by 30.66%, and brand diffusion fell by 40.17%.

This drama actor brand reputation survey was conducted by analyzing 41,037,372 brand big data of 50 actors who appeared in dramas that aired from March 10, 2024 to April 10, 2024.

 

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